Purpose is at the forefront of today's business landscape, driving connection and meaningful impact. Despite what we might hear in the media, volunteerism is experiencing significant growth, with Benevity clients seeing a notable increase in activity, a surge of first-time volunteers, and new strategies around impact in times of change. This session will explore how Benevity is evolving its volunteering platform to meet current and future global needs, reinforcing why volunteering remains a crucial pillar for impact-driven organizations. Join Rita Michaud, Senior Product Marketing Manager, to dive into: The top trends shaping volunteering in 2025 New product enhancements designed to boost engagement and impact Strategies for demonstrating collective impact and aligning these initiatives with your corporate and program goals.